The Art of Shaving; Italian Style

An Italian company comes to the U.S. with the perfect product for every shaving preference.

 

History

Proraso, the company that produces the best selling before and after-shave products in Italy, is arriving in the United States for the first time, with a variety of products made using the same standards of quality they have followed since the 1940s, when the company was founded by the Tuscan entrepreneur Ludovico Martelli. Then, the only way to shave was with a brush and shaving cream; only in the 1960s was fast shaving foam invented. [Read more]

Taylor of Old Bond Street

‘Avocado on your face’

The TAYLOR Tradition was founded on September 1st, 1854 by Jeremiah Taylor, the great grandfather of today’s Chairman. He opened his Hairdressing and Hair Treatment Salon in Bond Street (in the heart of London’s fashionable West End) and gained a reputation in British Society for his botanical extract for hair and scalp treatment. His son, Ivan, using his training as a chemist, succeeded his father, developing many fine herbal treatments. The TAYLOR Tradition continues through the generations. They are determined to keep it a family business.

[Read more]

Musgo Shaving Tips

1. HOT WATER
   This is the essential for a perfect shave are water & warmth - bristles become softer and easier to cut and facial muscles are relaxed, the best time to shave is after a bath or shower
2. PREP THE FACE
   For those with sensitive skin or who desire a particularly smooth shave - use a glycerin based product to prep the face - such as Skin Food, or Musgo Glycerine Lime Oil Soap. This will help the razor glide smoothly across the face.
3. LATHER
   When using cream, place a modest amount in the palm of one hand, dip the brush in hot water & build up a rich creamy later on your brush. Wet the face and with a circular motion apply the later to the beard making the hairs stand proud - if using a shave soap dip the brush in hot water and later on soap in bowl.
4. SHAVE
   Using a good blade that has been warmed under hot running water, shave the beard in the direction of growth - rinse the blade frequently. Never shave ‘against the grain’ as this causes razor burn. To find the unique direction of hair growth, use your fingertips on a wet beard.
   Rinse the face with warm water , then cool and pat dry.
5. MOISTURIZE A good wet shave exfoliates and cleanses the skin - but your skin also needs protection from the elements. Products containing alcohol should not be applied directly to newly shave skin as this may inflame or cause dryness - though some Men love that sting ! Use Musgo Aftershave Balsam which can be custom scented to match your shave cream scent or left unscented.
6. FRAGRANCE
   For best results colognes and other fragrances should be applied to ‘hot spots’ behind the earlobes and on the sides and back of neck.

Barclay Crocker
http://www.barclaycrocker.com

Lawyer Leaves Bar For Soap

It seems ironic that someone who hates shaving should get into a business importing shaving products.

But therein lies the tale.

Because shaving was always so uncomfortable for him, Jon Bresler tried, with varying degrees of disappointment, every shaving cream, foam, soap and gel he could get his hands on. Fortunately for him, for us and, we hope, for you, he finally came across Musgo Real, made in, not England or Germany, but in Portugal. Not only had he, at last, discovered a superior shaving cream but was so enthusiastic that he abandoned the legal profession to form a company (”Lafco”) to import and distribute the Achilles Brito Co. products (which include the “Musgo Real” line of shaving products) in the United States. The bar’s loss is our gain.

Sounding more like an evangelist selling salvation than a salesman selling soap, Jon stopped by Barclay Crocker with some samples of Musgo Real.

It only took one shave to sell us. And it is now our best selling single product

More… [Read more]